GS-2PIB Daily03 August 2026pib.gov.in

Government Strengthens Drug De-addiction and Awareness Initiatives in Jammu & Kashmir Under Nasha Mukt Bharat Abhiyaan

The Central Government is actively implementing the Nasha Mukt Bharat Abhiyaan (NMBA) across India, including Jammu & Kashmir, to combat substance abuse. Led by the Department of Social Justice and Empowerment under the National Action Plan for Drug Demand Reduction (NAPDDR), the campaign focuses on awareness generation, de-addiction, rehabilitation, and counselling services. It provides financial assistance to states, UTs, and NGOs, and supports a network of facilities like Integrated Rehabilitation Centres for Addicts (IRCA) and Addiction Treatment Facilities (ATFs). Launched on August 15, 2020, and now expanded to all districts, NMBA also operates a national toll-free helpline (14446) and emphasizes community participation, particularly among youth and women, and in educational institutions.

The Central Government is actively implementing the Nasha Mukt Bharat Abhiyaan (NMBA) across India, including Jammu & Kashmir, to combat substance abuse. Led by the Department of Social Justice and Empowerment under the National Action Plan for Drug Demand Reduction (NAPDDR), the campaign focuses on awareness generation, de-addiction, rehabilitation, and counselling services. It provides financial assistance to states, UTs, and NGOs, and supports a network of facilities like Integrated Rehabilitation Centres for Addicts (IRCA) and Addiction Treatment Facilities (ATFs). Launched on August 15, 2020, and now expanded to all districts, NMBA also operates a national toll-free helpline (14446) and emphasizes community participation, particularly among youth and women, and in educational institutions.

Exam linkage

GS Paper II - Social Justice: Government policies and interventions for development in various sectors and issues arising out of their design and implementation; Welfare schemes for vulnerable sections of the population.

Syllabus mapping

Social Justice & DevelopmentWelfare Schemes & Social PoliciesFreedom StruggleSocial Empowerment CommunalismFederal StructureGovernment Policies InterventionsWelfare Schemes Vulnerable Sections

This topic appears in Mains

Questions on Social Justice & Development come up regularly in GS papers. Practice writing an answer — and see exactly what earns marks.

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